The Alexa stats are widely regarded as useless because it only tracks people who have their toolbar installed. Who in the world would actually install such an intrusive toolbar? ZoneAlarm actually reports it as spyware and you actually need to turn off ZA momentarily to sneak the installation past its security. Sparky, the Alexa toolbar for Firefox actually crashes the very browser it was designed for - one of the only times I’ve ever had to start up Firefox in safe mode and deactivate all add-ons.

Despite all these hinderances, I have to admit, I have Alexa installed at this very moment and yes, I’ve had to switch to IE to get this working. The reason is that I’m a ‘webmaster’ and I need to check out the Alexa’s of the sites I’m looking to buy advertising from and also boost my own Alexa by visiting my own sites. So… you see, I’d say just about every website owner has Alexa and Webmasters are one of my key target markets. So alas, without further adew, I bring you the first glimsp of the Enwikopedia Alexa:

Woohoo.. It’s early days yet but Enwikopedia was ranked 56,791 yesterday and rising. You bet I’ll be working hard to keep this trend up and up and up..!